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Optimus Prime comes back with ‘ELITE’ scale!
The Transformers Optimus Prime Elite Edition auto-converting robot is everything you’ve always loved about Transformers updated for the next generation of authentic collectible robots.
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Engineering at its finest
The robot stands at an impressive 16 inches tall and is painstakingly crafted from over 5,000 components.
Technology, nostalgia and ingenious engineering
Now in a more compact version of Optimus Prime, featuring the same exceptional craftsmanship and attention to detail.
In our continued persistence to elevate branded play, Robosen's advanced innovation within robotics, will allow our fans to bring their favorite Transformers characters to life in a way never achieved before within collectibles.
Hasbro teamed up with Robosen Robotics to create the world's most advanced and programmable robots to market through the Transformers franchise.
Watching a genuine robot Optimus Prime come to life, fire up headlights and taillights, roll out, stand up, flash his electric blue eyes and visibly start breathing is an absolute trip.
This is the most functional “real life” version of a Transformer made so far.
